First of all, I want to say I love Bubble, so this post doesn’t come off as overly aggressive or trite. I’ve been a consulting in the tech / startup space for almost 20 years. I remember when an MVP cost hundreds of thousands of dollars and exponential technologies like Bubble have allowed this to occur on a fraction, of a fraction of the price. Further, the ability for people like myself to be able to build and ship products without having to traditionally code is insanely useful.
Given Bubble’s leadership in the space, and their recent Series A round of $100 million, I believe I’m in the right space. I have personally recommended Bubble to six different people who I know are recurring, paid customers.
However, and this is a big however, the time is far, far overdue for the Bubble team to provide the community with a blog and rich text editor solution. The sheer amount of forum posts of new(er) users who build their core product and go to build a blog as an afterthought, only to hear the veterans of the forums say in unison paraphrasing: Yeah, that’s Bubble’s biggest drawback, womp womp, is far too high. It’s incredibly frustrating to so many people. We need a solution, and honestly, Bubble needs a solution as part of their long-term strategy if they aim to be a leading competitor in this space.
Not a “let someone else figure it out for us” solution where we are required to fend for ourselves, hunting through and endless amount of forum posts and poorly made plug-ins that take our money and still leave us all disappointed.
Not an “assumed solution” where we would outsource to other platforms (wordpress, squarespace) or websites (Medium) that sacrifice our SEO or inbound marketing opportunities.
And not a “pre-emptive solution” that would be an pre-built addon, or template which requires being a part of the decision making process prior to launching a new project (an unreasonable idea for new users who aren’t aware how templates work).
Every company needs a blog.
No matter if you’ve launched a SaaS product, a B2B, a B2C, a marketplace, an eCommerce storefront – blogs are a requirement and have been for some time. Content is going to be the driving force for most (if not all) of these products and ventures created on this platform to take flight. I would argue it is in the best interest of Bubble’s long term strategy to enable their users with the tools they need to grow – thereby creating a “poster child” of stories where Bubble is the reason for success.
I understand that there are a multitude of blog platforms out there – both internal and external solutions, but the existence of such platforms doesn’t allow perpetual escapism from the management of Bubble from solving this rudimentary, paramount and ongoing need.
I propose a few options, and welcome the rest of the community here to propose their own.
- If a blog “creator” is difficult to be made, then a generic Bubble version needs to be a hard-coded, automatically built-in component for all projects. As if it were a template that could just be added. The Index page has certain elements that cannot be changed. The blog page could be a same way, activated or de-activated at each users discretion.
- If instead Bubble’s roadmap is to consistently allow users to build what they want custom – then we need more tools in order to make this happen. As I type this message, I’m using a basic, rich text editor that is significantly better than anything found in the builder. In fact, If I make an image into this post, it gets resized as the screen size changes – something that nobody has been able to solve in any post I’ve seen.
- If neither one of these are viable options, then solve this by having an outside solution white-labeled and built in as a temporary measure until this gets resolved. Something that gets nested under the URL, separate from the builder. Hell, make it a second builder of sorts. Spitball idea: partner with a company like Strikingly, or similar and integrate two separate “Bubble” and “Blog”. Offer users a discount for both.
As I mentioned in this blog post, I’m happy with this platform as a whole – enough to make investments here of both my time and money. My future is attached to your company in many ways, but quite simply: this can has been kicked down the road for far too long.