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Data Analytics - what to use and how to do it

Greetings,

Without getting to technical into the ‘what’ of data analytics, I wanted to first find out how to do external data analytics within bubble. is this possible? if yes, (this is the what questions) what tools are available and does it make sense to use an external db like mariaDB to build data structures and use the native bubble db together for a more data centric application?

Thanks in advance,
Ray