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First, congratulations on your app.

Second, the marketing on your app is terrible.

It’s all feature-driven driven which doesn’t work.

Examples from just your images here:

‘Turn your digital products into a cinematic platform’
‘From basic to brilliant’
‘Captivate with cinematic visuals’
‘Engage your community’
‘Fully customizable’
‘Have your own coaching assistant’
‘Cinematic on all devices’
‘Scale effortlessly’

All fancy talk to build up your features.

Nothing that shows any benefits.

Users want to know what’s in it for them…not what the features are.

I would suggest you work with someone who knows marketing because right now your app has little chance of being what it could be.

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Thanks for the feedback!

How do you feel about the landing page?

It’s all feature-driven and has no benefits.

Users scan the headers.

Airbnb doesn’t say ‘We have over a million homes listed’

They say something like ‘Find your dream getaway’

Benefits. Benefits. Benefits.

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I would kind of have to agree with @senecadatabase – mainly because you’re showing off features before you introduce a solution.

You created your project with a goal in mind, right? You should explain that goal in a more seasoned matter with the solutions for the users problem.

I don’t see why I’d ever use it.


From my UX audit app:

Prompted from this image:

Why It’s Good:

  1. Clear Target Audience: The tagline “For coaches, creators, and experts” immediately tells visitors who the platform is designed for, making it easy to identify if the service is relevant to them.
  2. Bold, Attention-Grabbing Headline: The headline “Your C Reimagined.” (even though incomplete) attempts to capture curiosity and draw attention. The use of “Reimagined” implies a new, improved experience.
  3. Concise Value Proposition: The subtext provides a clear benefit statement about consolidating courses, digital products, and community into a cohesive experience, avoiding “bland, boring platforms.”
  4. Strong Call-to-Action (CTA): Two buttons (“Start for free” and “Experience the difference”) give clear options, appealing to both those ready to try the service and those wanting to learn more.
  5. Visual Aids: The floating labels with icons and phrases like “Build & engage your community” and “Sell all your digital products” help illustrate what the platform does, enhancing comprehension at a glance.
  6. Social Proof: Displaying star ratings from 8 reviews along with profile pictures adds credibility and suggests a positive experience from existing users.
  7. Clear Benefits Section: The lower section (“Make More,” “Engage More,” “Work Less”) provides a concise overview of how the service can help users, using benefit-driven language.

Why It’s Bad:

  1. Incomplete Headline: “Your C Reimagined.” is ambiguous, leaving the reader confused about what “C” stands for. This can cause friction, making visitors less likely to stay on the page.
  2. Overly General Subtext: Phrases like “extraordinary, cinematic experience” are vague and don’t communicate specific, tangible benefits. It could be more effective if it explained what makes the platform different from others.
  3. Visual Overload: The numerous floating labels on the screen create a sense of clutter. While they attempt to explain features, they might overwhelm or distract visitors instead of guiding them smoothly through the page.
  4. Unclear Differentiator: The subtext mentions consolidating different aspects (courses, products, community), but many platforms already do this. What sets this one apart? There’s no specific feature or claim that makes this solution unique or appealing compared to competitors.
  5. Missed Opportunity in Social Proof: Although social proof is present, it could be enhanced by including direct quotes or testimonials from real users, giving more context to the rating and building trust.
  6. Generic Icons: The icons in the benefits section (“Make More,” “Engage More,” etc.) are not particularly distinctive, which makes them less memorable. They don’t add much visual interest or understanding.
  7. Dark Color Scheme: While the black and dark purple gradient might aim for a sleek, modern look, it can come across as too dark or dreary, potentially reducing readability, especially for older audiences or those with visual impairments.

Landing Page Scorecard

Category Points Max Points
Clarity 5 10
Visual Design 7 10
User Engagement 8 10
Value Proposition 4 10
Social Proof 6 10
Information Density 5 10
Branding 7 10
Accessibility 6 10
Call to Action (CTA) 9 10
Navigation 7 10

Total Score: 64 / 100

Overall:

The landing page has a strong foundation, with good use of calls to action and social proof, but it suffers from unclear messaging and visual clutter. Clarifying the headline, reducing distractions, and emphasizing unique selling points could significantly improve its effectiveness.

ALSO: The “Design is based on…” is not needed. You’re trying to introduce “big name brands” on your page to grab attention but it just confuses people. "Is it a template, or is it an app?

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A very detailed response.

I see you listed some pros.

From looking over the landing page I still have no idea what the site does.

When I land on a site, the hero header should tell me quickly and to the point what I’m going to get out of the site.

Every feature should be boiled down and sifted until you get the most important benefit it offers…then use that as your header for each feature.

I do think the poster spent a lot of time on the site. It’s obvious he is passionate about this. I just think it could use a lot better marketing.

Please could you explain more about your UX Audit app?