@emmanuel @tatiana.a @nick.carroll @josh
The below just cost me 184 WFU
I’m DEAD IN THE WATER with this ‘Proposed’ Pricing Plan.
As a side note:
When I first read the email and the description in the manual and the pricing plans and tiers, I told my wife that ‘I think Bubble might have just gotten something right’…that was before I came to understand the allotted WFU is dramatically insufficient. As most power users have reported the sentiment, I too follow in that if the allotted WFU were revised by a factor of 10, then this change is somewhat in line with guidance provided during private discussions with Bubble reps.
I personally had two hour long discussions on the subject. I was and still am wholly against the sense of charging for ‘Visitors’ (This is exactly what a Page Load is But actually better because a Page Load could be done consecutively by the same visitor).
The idea of charging such high prices for API calls is completely transparent in it’s attempt to stymie any attempts to use a 3rd party database. I wonder if the focus was solely on that and the fact that charging such high rates for API calls never considered the damage it will cause to the product, because no longer will Bubble be as Powerful as it could be, since most users will not be able to affordably leverage that Power. One of the main draws for Bubble was it’s extendability. In Bubble hosted Bootcamps, one lesson was devoted to extending Bubble and highlighted the power of the platform. Now that API calls are prohibitively expensive, and the use of plugins costs have skyrocketed, the platform no longer has that allure of being Extendable.
I remember in discussions that Bubble as a platform needed to do a couple of things to make the Bubble business viable.
- Make it so the learning curve is reduced. - This pricing change does the exact opposite
- Make it so it is easier to understand what is ‘capacity’ - This pricing change does the exact opposite
- Make it easier to attract a variety of users (ie: solo founders, SMEs, Enterprises) - This pricing does the exact opposite as the solo founders and SMEs will not be able to afford operating costs and the Enterprises will just pay traditional coders since the operational costs for a traditional coded tool will be significantly lower than Bubble
- Make it easier to Scale on Bubble - This pricing change does the exact opposite since no longer can anybody realistically predict what their operational costs will be since so much of the costs are associated with actions taken by users that are completely unpredictable. It is impossible for a SaaS to price their services to their clients if they operate on Bubble, MAINLY because the ‘Proprietary Calculation’ makes it impossible to know what our users actions cost us. IF, the pricing focused on data storage, there is a 1:1 relationship that can be used in pricing the SaaS for their clients based on the clients use of data storage on the SaaS…there is no 1:1 relationship model that can be developed for a SaaS using Bubble’s new ‘Proprietary Calculation’. There is also no way to realistically track the user activity to charge accordingly, since any internal tracking of user activity we implement is going to cost money as well.
- Expand the community globally - This pricing change does the exact opposite. As already expressed by others, there are a large number of countries in which users are much more sensitive to small price changes, and these drastic changes will surely have them looking elsewhere. I quickly found that one of Bubble’s main competitors is offering some pretty attractive savings based on regional pricing.
- Get more new Users to buy templates and launch businesses quickly as paying subscribers to Bubble - This pricing change does the exact opposite. Now more than ever, a purchase of a template is a ‘Buyer Beware’ situation as the WFU costs of the template will be one of the most important decisions a user will need to make, and for new users with no experience on Bubble the decision will be complicated, time consuming and ultimately lead to less template sales, which results in less new Bubble subscribers.
Also, I am personally saddened to see so many of the other users that I would consider my peers, be so turned off by this announcement that they are abandoning the platform and deleting their community supporting templates/plugins. It is such a pity to see all of this play out in real time.
Please revise the strategy around WFUs and how they are computed (ie: use of page loads, api calls etc.)…by revising, I would suggest the removal of certain variables, like removing API calls, or revising to trim down their weight. OR, please reconsider the total number of WFUs available in the plans and the different Tiers of additional WFUs to make it so that Bubble can still get an increase in revenue (ie: aim for that 10-20% increase most users are expressing as acceptable) from the ACTIVE APPS (which would mean, redo your data insight and avoid having any apps that are on the free plan in your data analysis on the implications of the pricing change).
IF Bubble were to tweak the pricing change to make it so most ACTIVE apps will see only a 10-20% price increase to operate their apps in a PREDICTABLE manner, AND Bubble were to move forward with their reported plans to improve the analytical tools to gauge our Apps operational costs, improve inefficiencies in the core platform and continue to work on improving the existing feature sets, I’d imagine Bubble would continue to be the number 1 platform in NoCode despite the lockin. If Bubble were to stick to their VCs guns and not budge on this issue, I’d imagine Bubble will burn through cash exceptionally quickly, need to raise a new round of funding a fail because the user base will have shrunk, because so many existing users will abandon the platform and the pricing structure will be too costly to attract any new users of any type.
Easiest solution to the mess that I can see right now, 10X the allotments of WFUs.