Changes to our free plan

[johnny]

I think we need to consider what @josh said back in 2019 when the prices model was changed to something higher. The bills have to be paid in some way shape or form:

@josh

Pricing Bubble is really hard, and from day 1 we’ve been struggling to find the best way to do it. We have two main challenges.

The first challenge is that our cost model is super complicated. Each Bubble app incurs a variety of different kind of expenses for us. Off the top of my head:

• Webserver CPU
• Webserver RAM
• Database CPU
• Database storage
• Database RAM
• CPU in our application storage database
• Storage in our application storage database
• RAM in our application storage database
• S3 storage
• Cache cluster CPU
• Cache cluster RAM
• Bandwidth into an out of AWS, as well as between different AWS systems
• Cloudfront costs
• Volume of log data produced and metrics data produced
• External APIs that we pay for
• Customer support

… and I’m probably forgetting a few. Not only are there a lot of different variables, but:

• Different apps use different ratios of each one
• Not all of these are easy to measure and attribute to a specific app
• The ratios change over time as we change Bubble’s code

In addition to all that, we also have to pay for R&D and the growth of Bubble, which isn’t attributable to a single app but needs to be paid for to be able to provide the platform we want to provide.

Pricing updates and thoughts

Hey all, A couple updates on pricing, and then some thoughts and reflections. Starting with the updates: We want to make sure that people who have taken a risk on Bubble don’t feel like the ground is shifting out from under them. We appreciate you taking a chance on us, and hear you that this pricing change is a major shift. So, we’re going to enable current users (people who have accounts as of yesterday), to freely switch their apps between the old personal, professional, team, and prod…